๐ Welcome to another issue of The Enablement Edge newsletter! Sit back, relax, and get ready for: ๐ก Key Concept โ When forecasts tell different stories โจ Whatโs New in Enablement โ The tech stack disappears into AI โ ๏ธ Key Mistake โ Using a marketing case study as buyer enablement ๐ฅ This Weekโs Video โ How enablement can actually change behaviour ๐ ๏ธ Piece of Tech โ Where does your coaching break? Live Webinar | Enablement Edge X Airspeed | Tuesday, 27 October 2026 Redesign Revenue Work for the...
14 days agoย โขย 7 min read
๐ Welcome to another issue of The Enablement Edge newsletter! Itโs been a few weeks since I last dropped into your inbox. August was a little quieter on my side, but things are picking up again โ and Iโve got plenty to share. Sit back, relax, and get ready for: ๐ฏ Key Concept โ The missing decision between training and live work โ
Key Best Practice โ Which sales effectiveness metrics to track? ๐ฌ This Weekโs Video โ Why your sales onboarding isnโt creating productive reps ๐ค Key Piece of Tech โ...
28 days agoย โขย 7 min read
๐ Welcome to another issue of The Enablement Edge newsletter! Sit back, relax, and get ready for: โ Key Mistake โ Treating managers as the final step in an enablement programme โ
Key Best Practice โ Ops and enablement working together ๐ฅ This Weekโs Video โ The missing piece in most sales discovery trainings ๐ค Piece of Tech โ Do you need forecasting software? The top revenue system I've implemented: reps reclaim 5โ8h admin hours weekly, CRM accuracy up 100%, agents that act on pipeline...
2 months agoย โขย 9 min read
๐ Welcome to another issue of The Enablement Edge newsletter! Sit back, relax, and get ready for: ๐งฉ Key Concept โ Is your sales organisation efficient? ๐ค Piece of Tech โ The best digital sales rooms in 2026 ๐ฅ This Weekโs Video โ The sales performance principle most organisations ignore โ
Best Practice โ Finding pipeline leaks and building from there โ Key Mistake โ Training completion is not proof of readiness Letโs go! Live walkthrough Inside the operating system powering modern enablement...
3 months agoย โขย 7 min read
๐ Welcome to another issue of The Enablement Edge newsletter! In this one, weโre talking about: ๐๏ธ 1 Key Resource โ Sales playbook template โ
1 Key Best Practice โ Silence as a coaching tool ๐ค 1 Key Piece of Tech โ Sales engagement software as an outbound operating layer ๐ฏ 1 Key Challenge โ Standing out in enablement interviews Sponsored by revlogic Turn your GTM motion into a high-performance revenue engine revlogic combines proven sales principles with bespoke AI solutions to drive...
4 months agoย โขย 6 min read
๐ Welcome to another issue of The Enablement Edge newsletter! In this one, weโre talking about: ๐ฌ Piece of Research โ State of Sales Enablement Maturity Report ๐ 1 Key Trend โ The enablement stack is converging ๐ค 1 Key Piece of Tech โ 11 best sales intelligence tools Sponsored by Hyperbound Turn sales call insights into revenue-driving action Hyperbound analyzes real sales calls in the context of live deals and surfaces exactly what reps need to fix โ then reinforces it with realistic AI...
4 months agoย โขย 6 min read
๐ Welcome to another issue of The Enablement Edge newsletter! In this one, weโre talking about: โ ๏ธ 1 Key Mistake โ Calculating enablement ROI without a clear evidence chain โ
1 Best Practice โ A cohesive multichannel cadence will improve outbound efforts ๐ค 1 Key Piece of Tech โ Best sales enablement platforms in 2026 ๐๏ธ 1 Key Resource โ Buyer intent signal library Letโs go! Sponsored by Pipedrive Bring structure to your sales execution Pipedrive helps sales teams track deals, manage...
4 months agoย โขย 8 min read
๐ Welcome to another issue of The Enablement Edge newsletter! In this one, weโre talking about: โ
1 Best Practice โ Stakeholder management matrix โ 1 Key Mistake โ Pipeline health as a single metric ๐ฏ 1 Key Concept โ B2B Sales & marketing alignment as a shared commercial reality ๐ญ 1 Reflective Insight โ What are you really protecting? Letโs go! Sponsored by Revlogic Turn your GTM motion into a high-performance revenue engine Revlogic combines proven sales principles with bespoke AI solutions...
5 months agoย โขย 7 min read
๐ Welcome to another issue of The Enablement Edge newsletter! Sit back, relax, and get ready for: ๐๏ธ Resource โ The definitive win/loss analysis template โ
Best Practice โ 19 sales games that build capability, drive focus & strengthen culture ๐ฏ Concept โ The ultimate guide to building impactful enablement programmes โ๏ธ Practical Tool โ The impact narrative: making programme outcomes decision-ready Letโs get right into it! ๐๏ธ Resource In one of the previous issues of the newsletter, in...
8 months agoย โขย 7 min read